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  1. Can you tell us about your business?
  2. What makes your company stand out?
  3. Who are your competitors?
  4. Who is your ideal customer?
  5. What specific services does your company provide?
  6. Do you have a style guide or brand guidelines?
  7. Will I be coordinating with you or another person or team during the website process and who will be the person or people that approve the revisions or completion?
  8. Who will provide content for the new website?
  9. Do you currently have a website?
  10. Why do you need a new website?
  11. What business goals do you have for your website that aren’t being met by your current website?
  12. What would you like this website to accomplish? More clients, more leads, more sales, more subscribers, more brand awareness?
  13. What goals do you want your website to achieve?
  14. What keywords will your audience use to find your website?
  15. What features must your website include?
  16. Any special functionality to your website?
  17. Who is your website for?
  18. What do you want your visitors to do on the website?
  19. How will you measure the success of your new website?
  20. When looking at your competitors websites, what do you like and dislike about their websites?
  21. What are your favourite websites and why?
  22. Do you have a project timeline?
  23. What is your budget for the new website?
  24. Do you have a domain name and host?
  25. What are the most important Call to actions CTA?
  26. Will you be updating and editing this website on your own?